DeLuxe recently attended the Americas Lodging Investment Summit in sunny San Diego, CA.  The annual conference, attended by hotel executives, investors, developers and professional advisors, features a range of seminars and panels hosted by industry experts and investors exploring new trends and opportunities in the hospitality industry. 

One new trend that was prevalent among delegates: cautious optimism about the coming years for the hospitality industry. While there is still much uncertainty, experts report that the level of business and spending appears to be rebounding slightly, giving hope to the industry that 2010 will see a slow but steady improvement in both revPAR and new construction. Yes, new hotel construction is still largely down for 2010; however some new hotel construction projects are still expected to commence throughout the US. Many other projects have simply been put on hold until lending improves.  

So what does this “cautious optimism” mean for these delayed projects? As the economy slowly recovers and lending thaws, now is the time to consider building your hotel project using an innovative, off-site method of construction. DeLuxe’s sustainable modular construction method (which allows us to build hotels up to 12 stories high) will save you time and bring much needed first year revenue sooner than conventional construction methods will allow.  

While 2010 will certainly continue the recent challenges for the hospitality industry, ALIS attendees agree that we’re starting to see the light at the end of the tunnel. At DeLuxe, we’re also optimistic about the coming years and we’re looking forward to building a profitable future with the hospitality industry.  

View some of DeLuxe's completed hotel projects here

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